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Since 2006, PluggedIN has helped companies like Kraft, Dell, T-Mobile, Newell-Rubbermaid and General Mills connect with their target audience through online communities for market research and insight.

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Community 2.0 Conference Ideas

Posted on Sun, Oct 19, 2008 @ 06:10 PM
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The “official” call for Community 2.0 2009 conference presentation topics went out last week, and we’re brainstorming a few different ideas for topics. We’ve narrowed it down to 6 or 7 of the categories they provided, including:

    • Preventing community burn-out/fatigue due to high proliferation of public and private communities
    • Attracting users, engaging existing users, user incentives
    • Interpreting social media conversations, proactive and reactive listening
    • Processes for finding, thanking, and engaging lead users/influencers
    • Communities for innovation and product development
    • Community management roles and responsibilities

I know that other research community providers have been visiting our blog (and posting comments - thanks!), so if you’re interested in co-presenting something or running a study on research communities specifically for the conference, drop me a line at mfoley@pluggedinco.com.

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