Rochester, NY - April 1, 2009 - PluggedIN, a market research firm specializing in online communities, announces the launch of the Fax Blaster (TM),  a new revolution in market research.

The PluggedIN Fax Blaster (TM) process sends out open-ended surveys via fax to over 20,000 random numbers. Respondents on the other end are instructed to fill out the surveys in detail and mail back 2 copies of the completed survey to PluggedIN data headquarters. PluggedIN then sends one copy of the completed survey directly to their clients and stores the second copy offsite in case of an emergency.

Commenting on the launch, Partner and Senior Research Consultant Ben Werzinger said, "We are going back to basics. It's like web 0.0. When was the last time you received a fax? I'll bet it was a long time ago. People are really going to love getting a fax. It's so retro. We really think we are going to break through the clutter. I can't wait to see what type of responses we get back!"

For additional information on the PluggedIN Fax Blaster (TM), please remember it is April Fools!

The “official” call for Community 2.0 2009 conference presentation topics went out last week, and we’re brainstorming a few different ideas for topics. We’ve narrowed it down to 6 or 7 of the categories they provided, including:

• Preventing community burn-out/fatigue due to high proliferation of public and private communities
• Attracting users, engaging existing users, user incentives
• Interpreting social media conversations, proactive and reactive listening
• Processes for finding, thanking, and engaging lead users/influencers
• Communities for innovation and product development
• Community management roles and responsibilities

I know that other research community providers have been visiting our blog (and posting comments - thanks!), so if you’re interested in co-presenting something or running a study on research communities specifically for the conference, drop me a line at mfoley@pluggedinco.com.