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About PluggedIN

Since 2006, PluggedIN has helped companies like Kraft, Dell, T-Mobile, Newell-Rubbermaid and General Mills connect with their target audience through online communities for market research and insight.

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PluggedIN launches community platform for online qualitative research

Posted on Fri, Apr 03, 2009 @ 08:51 AM
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OK, so maybe we didn't really launch a Web 0.0 market research methodology this week, but we did recently open up our proprietary online community platform for qualitative researchers to use for their own market research online community initiatives.

We've been really excited by the response from fellow qual researchers from around the world.  It's promising to see that so many people recognize the value of using online communities for market research, independent of their location and background, the audiences they work with and even the methodologies they traditionally use...  

For more on the news, check out the PluggedIN Platform launch press release, or visit our company news section.  If you're interested in learning more about the platform, check out our platform page or contact us for a demo.

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